PropertyGuru Group Appoints Kenneth Soh as Country Manager for Malaysia 

Malaysia, 16 April 2024

Kuala Lumpur — PropertyGuru Group Limited (NYSE: PGRU) (“PropertyGuru” or “the Group”), Southeast Asia’s leading[1] property technology (“PropTech”) company today announced the appointment of Kenneth Soh as Country Manager for Malaysia. As Country Manager, he leads the growth mandate for and and will spearhead strategies that deliver value to Malaysian property seekers and customer partners.  In addition, he will oversee the commercial operations of both marketplaces. Kenneth is part of PropertyGuru’s Group Management Team (GMT) and will report to the Managing Director, Marketplaces of PropertyGuru Group, Jeremy Williams.


Kenneth brings a wealth of experience in commercial and operations leadership, with a proven track record of growing e-commerce businesses, leading large-scale digital transformations, and building high performing teams. Most recently, he served as the Director of Marketing, Growth, and Communications at Shopee Malaysia, where besides leading the topline commercial growth, he played a pivotal role in driving user growth, engagement and loyalty. Previously, Kenneth worked at McKinsey & Company and Schlumberger in Malaysia.

In driving the growth mandate, Kenneth will lead, mentor and represent the cross-functional Malaysia Leadership Team, and a team of nearly 400 Gurus across the country. Kenneth succeeds Sheldon Fernandez, who has been the Country Manager for the past nine years and will be transitioning from the Group on April 30.

Jeremy Williams, Managing Director, Marketplaces, PropertyGuru Group, said “I want to extend our sincere gratitude to Sheldon for his exemplary leadership and contributions over many years. He has been instrumental to our growth, success and in the formation of a strong integrated team that delivers strong value to our customers.

On behalf of the Group, I would like to extend a warm welcome to Kenneth Soh. We are excited to have someone with his values led leadership, strategic mindset and commercial acumen to lead PropertyGuru Malaysia. These skills will help fuel growth as we seek to guide the Malaysian property sector to make confident decisions. I look forward to working closely with Kenneth and the Malaysia Leadership Team as we position the organization for further success.”

Kenneth Soh, Country Manager – Malaysia, PropertyGuru and iProperty, said “I am thrilled to join the dynamic team at PropertyGuru Malaysia. It’s an exciting opportunity to contribute to elevating the property ecosystem in Malaysia to a world-class level and in ensuring an exceptional customer experience for our partners and consumers. We will continue to use innovative solutions to serve the Malaysian property market as we power communities to live, work, and thrive in tomorrow’s cities.”

About PropertyGuru Malaysia is Malaysia’s leading property marketplace and has been guiding Malaysians in navigating their home-ownership journey since 2011. The company provides easy-to-use, property market data and actionable insights such as Property Guides, Property Market Reports and Home Loan Calculator, which enable property seekers to make confident property decisions wherever they are in their property journey. PropertyGuru Malaysia offers end-to-end solutions for Malaysian property agents (AgentNet) and developers to help achieve their business goals. These include a host of proprietary enterprise solutions under PropertyGuru For Business  including  DataSense,  ValueNetAwards, events and publications across Asia.

The company is part of PropertyGuru Group (NYSE: PGRU), Southeast Asia’s leading property technology company.

About is the market-leading property marketplace in Malaysia and offers a complete property picture for seekers in their property buying, renting, selling or investing journey. The company offers a search experience in both English and Bahasa Malaysia and provides in-depth consumer solutions such as Transaction Section – which offers the latest and most accurate subsale transaction data and LoanCare – a home loan eligibility indicator. The company has also been committed to developing innovative Proptech tools and data-driven insights such as iProperty PRO, Customer Hub and Marketing Services to support our partners, property developers and agents, in growing their businesses. The company is part of PropertyGuru Group (NYSE: PGRU), Southeast Asia’s leading property technology company.  

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Media Contacts:  

PropertyGuru Malaysia

Reena Kaur

[email protected]

 Ariff Communications

Aizat Hazwan / Hanum Afandi

[email protected] / [email protected]


[1] In terms of Engagement Market Share based on SimilarWeb data.

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