Thought Leadership and Insights

All the recent updates for you

Filters:
Machine learning: what is it?

Personalise your marketing with machine learning | Marketing in 2018 is all about personalisation. Consumers no longer ...

Read more
The importance of knowing how effective your marketing spend is

“I know 50% of my marketing investment is working. I just don’t know which 50%” -John Wanamaker | Thankfully ther...

Read more
Clarity in marketing your properties is EVERYTHING

"Singleness of purpose is essential for all success in life; no matter what may be one’s aims." -John D. Rockefeller ...

Read more
3 foolproof ways to compete as a property developer in the era of constant change

Consumers have so much more choice now in how they consume and buy. With the rise of e-commerce, especially on mobile ...

Read more
Rising demand for authentic marketers in the era of fake news

Today we all have the potential to be publishers in the online environment. With little regulation of content or the …...

Read more
Reaching consumers at the right time

Your customers’ ZMOT has moved. Are you keeping up? Remember the days before Google? In planning any purchase, we …...

Read more
Why you cannot avoid the shift to online & mobile

Your buyers are on mobile - are you? | Did you know? 90% of your buyers spend an average of 3.6 hours on the web per …...

Read more